Archive

Ivy Hotels is the midscale hotel chain brand of the Yimei Group; it features a modern design and a diverse user experience; providing a comfortable stay for business travellers and the general public at a reasonable price. Campaign Objective Brand exposure and direct sale Duration 6 weeks Executed Action Utilized 10...

Tecno is a leading OEM in /Africa with a market space of 31% of Nigerian Mobile internet consumption Campaign Objective Feature phone promotion, new features and descriptive promotion Duration 70 days Executed Action Promoted contents describing new features and benefits of new product Platform channel Twitter and Instagram Results - 900 contents created - 10000+ engagement...

OPay is a Fintech company that offers secure, easy, and affordable financial solutions. Campaign Objective Education and awareness of security feature and customer services on Opay app Duration 90 days Executed Action Promoted contents describing new features and benefits of new product Platform channel Twitter, Youtube and Tiktok Results - 4 contents created - 40,000+ engagement...

PalmPay is a one-stop payment solution for African consumers and businesses by making financial services more accessible and affordable. Campaign Objective Countermeasures against negative tweets Duration 5 months Executed Action Tackled the negativity being promoted around the brand to secure the Palmpays’ position as a key player in the Nigerian fintech...

Lush Hair is a subsidiary of the Tolaram group, which is a major player in the FMCG rankings in Nigeria. Campaign Objective Brand exposure and direct sale Duration 2 months Executed Action Tackled the negativity being promoted around the brand to increase brand exposure and sales. Platform channel Facebook and Instagram Results - 750 contents...